I came across an article the other day about Mesothelioma and how the term was the highest-selling keyword last September – fetching $99.44 per click on Google, according to the AdGooroo Search Engine Advertising Update.
Over on Yahoo Mesothelioma was in their number one spot, going for $60.68 per click.
So why, might you ask, is Mesothelioma such an incredibly high paying keyword?
Well it seems that lawyers (gotta love ‘em) have bumped up paid-search ads based on lawsuits related to the asbestos cancer Mesothelioma; the ads direct clickers to lawyers who specialize in such lawsuits.
Those lawyers…..always thinking.
Full Article: Report: Top Keyword Price Nears $100 Per Click
There are a lot of misconceptions about Mesothelioma, and sadly, suffering from it is more common than you may think.
Mesothelioma is most predominantly caused by asbestos exposure. Asbestos fibers that are inhaled through the mouth and nose may eventually become embedded in the lining of the lungs, causing damage and resulting in lung cancer or asbestosis (scar tissue formation in the lungs).
Mesothelioma generally results from occupational exposure but there are instances of environmental exposure to asbestos that can cause the disease. Oftentimes second hand exposure of a family member to an asbestos workers dirty work clothes can result in that family member developing Mesothelioma.
Asbestos insulation workers appear to have the highest death rate. One study reports that almost six percent of asbestos workers fall victim to Mesothelioma and asbestos insulation workers are over 300 times more likely to die from Mesothelioma than the general public.
Misconception: Mesothelioma is a lung cancer.
Reality: Mesothelioma is not a lung cancer but a cancer of the mesothelial cells which make up the lining of the lungs and other organs. Mesothelioma symptoms can closely mimic those of lung cancer because they affect the respiratory system much in the same way.
Misconception: Mesothelioma is untreatable.
Reality: Mesothelioma has no known cure. It is however, treatable with a number of different therapies including surgery, radiation, and chemotherapeutic drugs. These therapies and treatments can extend patient survival rates far longer than untreated disease.
Misconception: There is no help available for Mesothelioma patients and their families.
Reality: Patients of Mesothelioma were typically exposed to asbestos. Many are eligible for financial compensation if they were wrongly exposed. This financial assistance can help patients gain access to the best treatments and give security to their families.
Find out more about the asbestos cancer Mesothelioma at Mesothelioma.com